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Startups on a Small Budget

Are you tired of looking for a job or are you tired of the job you have? Chris Guillebeau, author of The $100 Startup cites numerous examples of successful startups that involved very little capital to start. He provides an interesting roadmap for anyone who is ready for the challenge of a new adventure.

It’s chock full of real examples of successful startups based on simple ideas that were launched with a modest amount of money.  Each chapter contains a concise summary of the key points covered which is perfect if  you would like to thumb through the book quickly.

I really enjoyed reading Chapter 2, “Give Them the Fish.”   When the author began discussing the concept of providing “value”, initially, I said to myself, “Oh no, how many times have I heard this one.”  But, alas, it sounded way better than what I had expected.  Simply put, “value” is about helping people.

Above all give people what they want rather than what you think they should have.  Hence, “Give them the Fish”.

Your appeal should be at the ground or emotional level.  Aim to better people’s lives.  There is nothing wrong with that.

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