Recently, I was scanning some posts in some LinkedIn groups written by job seekers who were soliciting their availability or skills with the hope that someone might come forward with the perfect career opportunity. Hypothetically, the posts could have been as follows:
- “I am relocating to San Francisco and I’m looking for a marketing position…. Does anyone know about any such jobs.” or
- “Please have a look at my resume or profile to see if you know a company who could use my skills and expertise.”
To me, it’s wishful thinking if you think this approach is going to work. Don’t expect much to materialize when you wait for the jobs to come to you.
At some point, whether you’re applying for jobs that are listed on job boards, being filled by recruiters, or beating the pavement on your own, you need to show that you can provide a valued service. See what Thomas Friedman, the respected journalist for the New York Times writes in his piece called, “How to Get a Job”. The importance of providing adding value, cannot be said enough.
Whether you are searching for a job or you are interested in growing your business, your local public library can help. And, it’s at no charge! Many of the resources are electronic. With a library card, a computer, and Internet access, you are ready to use the online subscription databases that the library pays for (with your tax dollars by the way). These tools can be accessed 24/7 at the library, at home, at your office or just about anywhere with an internet connection.
What will you find? Most libraries subscribe to a database called ReferenceUSA. Whether you are looking for employers to hire you or looking for new customers or vendors, you can generate lists of businesses or residences filtered by user-defined criteria. The data provided includes contact information, names of key personnel, web addresses, business profiles and much more. Records can be easily downloaded to Microsoft Excel or printed.
Some libraries are offering access to sophisticated databases with consumer demographics information. In Colorado, 4 libraries (including my library, Arapahoe Library District) are subscribing to a service called, BusinessDecision. Not only do you get the Census type data, but you will get information about consumer behavior, spending and lifestyle information. And, all of it is powered by a robust GIS mapping system. So, you can plot any variable on to a color-coded map. How cool is that? It provides you with the kind of information that only big companies had access to in the past.
Stay tuned for more on libraries. That’s not all they offer. But, in the meantime, have a look at the offerings of Arapahoe Library District. You will need to be a Colorado resident to use our online resources off-site though with a library card, of course.